Episodes

In this episode, Dan Sanchez [https://danchez.com/] is joined by Jim Laurain [https://www.linkedin.com/in/jameslaurain/], an expert in advanced marketing platforms and personalization through AI, to delve into the intricacies of using AI-enhanced Customer Data Platforms (CDPs) for crafting personali...

In this episode, Dan Sanchez [https://danchez.com] dives into the complexities of building and utilizing custom GPTs for marketing tasks. Covering a range of advanced techniques such as loading knowledge documents, managing multi-step prompts, and automating systematic projects, Dan skillfully revea...

In this episode, host Dan Sanchez [https://danchez.com/] dives into the nuts and bolts of building custom GPTs tailored for marketing productivity. He navigates through the fundamentals of constructing simple yet powerful GPTs that streamline the process of converting podcast transcripts into engagi...

In this episode, Dan Sanchez [https://danchez.com/]dives into the world of chain prompting with AI, delving deeper into advanced strategies to enhance AI interactions for marketing purposes. He builds on previous discussions about super prompts and the step method, focusing particularly on how to us...

In this episode, Dan Sanchez [https://danchez.com] sits down with Ashley Faus [https://www.linkedin.com/in/ashleyfaus/], the Head of Lifecycle Marketing at Atlassian [https://www.atlassian.com/], to dissect the current hype around AI and its future in the marketing world. They discuss whether AI wil...

In this episode, Dan Sanchez [https://danchez.com] dives deeper into the STEP method, a unique strategy he developed to enhance AI utilization in content creation. Focusing specifically on transforming podcast transcripts into compelling LinkedIn posts, Dan walks us through the practical application...

In this episode, Dan Sanchez [https://danchez.com/] dives into the vital fundamentals of AI in marketing, focusing squarely on the art of prompt engineering to elevate your AI interactions. He breaks down 'super prompts'—a method to elicit more precise and useful outputs from AI tools, essential for...

In this episode of Ai Driven Marketer, Danchez [https://danchez.com/] is joined by Saar Ben-Attar [https://www.linkedin.com/in/saarbenattar/], founder of Ascent Growth Partners [https://ascent-growth.com/], to explore the transformative impact of AI in strategic planning and future scenario building...

In this episode, Dan Sanchez [https://danchez.com] talks about the transformative power of AI in graphic design, sharing his journey from being a "B-minus" designer to utilizing AI tools to upscale his skills. With first-hand experience, Dan demonstrates how AI, particularly with tools like mid-jour...

In this episode of AI-Driven Marketer, Dan Sanchez [https://danchez.com/] sits down with Andre Yee [https://www.linkedin.com/in/andreyee/], the founder of Tiga AI [https://www.tiga.ai/] and former CEO of Triblio, to talk about the transformative power of AI in sales and marketing. Andre offers his s...

In this solo update, Dan Sanchez reflects on the first quarter of his mission to master AI for marketing in 2024. Sharing his diverse marketing background and exploring the impact AI will have on the industry, Dan tackles the challenging reality of AI replacing jobs and the shimmer of hope in upskil...

In this episode, Dan Sanchez is joined by Marc Angelos, a seasoned entrepreneur and content marketer, to delve into the aerial view of artificial intelligence in the marketing realm. They tackle the inherent complexity of AI, misconceptions held by company founders, and the evolution of marketers' r...